Posts

Social Media Marketing
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How Twitter is Expanding its Reach in Audio

How Twitter is Expanding its Reach in Audio

The move follows a string of podcast content deals in recent years and new reports projecting...

Social Media Marketing
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Announcing Our First Wave of Speakers for #SMWNYC 2021

Announcing Our First Wave of Speakers for #SMWNYC 2021

Kicking off May 4, #SMWNYC 2021 will feature three insights-packed days of programming....

Social Media Marketing
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How Twitter is Supporting a Community of Thought Leaders and Fact-Checkers

How Twitter is Supporting a Community of Thought Leaders...

Through two new major efforts, Twitter hopes to create a community-driven approach...

Social Media Marketing
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How TikTok is Supporting Creators and Fostering New Talent

How TikTok is Supporting Creators and Fostering New Talent

The platform's latest efforts include an incubator program in support of 100 Black...

Social Media Marketing
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How Pinterest is Expanding its Product Promotion and AR Capabilities

How Pinterest is Expanding its Product Promotion and AR...

In addition to its newest AR push, Pinterest is expanding its product tagging beta...

Social Media Marketing
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How YouTube is Supporting Black Creators and Artists

How YouTube is Supporting Black Creators and Artists

“This is not a flash-in-the pan Instagram moment. This is about keeping the drum...

Social Media Marketing
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5 Insights to Chart Your Brand’s Path to Digital Growth in 2021

5 Insights to Chart Your Brand’s Path to Digital Growth...

Hootsuite’s 2021 Digital Trends report is your one-stop-shop to navigate trends...

Social Media Marketing
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Announcing Our Initial #SMWNYC 2021 Agenda!

Announcing Our Initial #SMWNYC 2021 Agenda!

#SMWNYC returns (virtually) May 4-7! Register today and save 40% on your full-conference...

Social Media Marketing
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How To Drive Traffic From TikTok In 2021

How To Drive Traffic From TikTok In 2021

TikTok is on track to surpass 1.2 billion active users this year. To successfully...

Social Media Marketing
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How YouTube is Expanding into Short-Form Video Territory with ‘Clips’

How YouTube is Expanding into Short-Form Video Territory...

YouTube's take on ‘Clips’ gives creators and viewers the ability to share 5-60 second...

Social Media Marketing
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How TikTok and Shopify are Maximizing E-Commerce Revenue Options

How TikTok and Shopify are Maximizing E-Commerce Revenue...

While Shopify brings Shop Pay to Facebook, TikTok unveils plans for livestream shopping,...

Social Media Marketing
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How to Gain New Customers and Reduce the Cost of Acquisition

How to Gain New Customers and Reduce the Cost of Acquisition

From establishing an effective customer onboarding process to ways to leverage email,...

Social Media Marketing
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How Social Platforms Are Supporting a Growing Community of Digital Advertisers

How Social Platforms Are Supporting a Growing Community...

TikTok's partnership with WPP aims to grant advertisers deeper insights and collaborate...

Social Media Marketing
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3 Trends Disrupting Mobile in 2021

3 Trends Disrupting Mobile in 2021

App Annie's latest State of Mobile 2021 Report covers everything you need to know...

Social Media Marketing
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How The Clubhouse Phenomenon Could be Utilized as a Marketing Strategy

How The Clubhouse Phenomenon Could be Utilized as a Marketing...

From running campaigns to building a vibrant community, here's how to tap into Clubhouse's...

Social Media Marketing
3 Ways Gen-Z is Empowering a Digital Economy

3 Ways Gen-Z is Empowering a Digital Economy

As the first generation to have grown up with technology, Snapchat's latest reported...